Posts

Showing posts from June, 2015

Product Manager - Be Careful of the Red Path

Image
If you are developing a new product or evolving your existing one you should be careful about getting swayed away by product features and functionality - this lure of product features is show the Red path in my product management triangle. This Red Path is the path of getting trapped because this is when the business owner or the product manager falls in love with their product. While the Green path is the ideal path to follow because your product needs to test the waters as soon as possible. When i say that Red is danger it is because when you are developing your product you don't know how will the customers or users respond to it, you might think that you are making an amazing product and take months and months to add awesome features but the truth is that those features have not had their moment of truth so you don't know if the product that you think is awesome is actually awesome for the users or not. After some months of development when you realize that its high